Growing a business often means taking on new employees, customers, contracts, vendors, and financial obligations. These developments can create opportunities, but they can also introduce legal risks that may not have existed when the company was smaller.
A proactive approach to legal planning can help business owners recognize potential problems before they become expensive disputes. Rather than waiting until a lawsuit, contract disagreement, or regulatory issue appears, owners can periodically review the legal side of their operations and make adjustments as the company evolves.
Establish a Strong Legal Foundation
A business’s legal structure affects more than how it files taxes. It can also influence ownership, management responsibilities, liability, and how the company operates.
Review the Business Structure
Common structures include sole proprietorships, partnerships, limited liability companies, and corporations. The appropriate choice depends on the company’s circumstances and long-term goals.
Georgia’s Department of Revenue notes that business structure is one of the factors companies should consider when registering for state tax purposes. Businesses may also have different registration and tax obligations depending on their structure.
As a company grows, its original structure may no longer be the best fit. Bringing in investors, adding owners, acquiring another business, or significantly expanding operations can all justify reviewing the existing arrangement.
Put Business Relationships in Writing
Informal agreements may work for simple transactions, but important business relationships are usually easier to manage when expectations are documented.
Identify the Important Terms
Contracts may establish:
- What each party must provide
- Payment terms
- Project deadlines
- Performance requirements
- Confidentiality obligations
- Ownership of intellectual property
- Termination rights
- Liability provisions
- Dispute resolution procedures
Written agreements can reduce uncertainty by giving the parties a shared reference point if their understanding of the arrangement changes.
Review Contracts Before Signing
Business owners sometimes focus primarily on price and overlook provisions concerning automatic renewal, indemnification, liability limitations, or termination.
If an agreement involves substantial financial commitments or long-term obligations, careful review before signing can help identify terms that could create unexpected risks.
Pay Attention to Employment Relationships
Hiring employees changes the legal responsibilities of a business. Employers may need to address wages, payroll taxes, unemployment insurance, workplace policies, and other employment obligations.
Georgia’s Department of Labor explains that employers can have unemployment insurance responsibilities for employees and provides guidance concerning worker classification.
Be Careful With Independent Contractors
A business cannot necessarily determine a worker’s legal classification simply by labeling that person an independent contractor.
The actual relationship between the parties and applicable legal tests can matter. Misclassification may create disputes involving wages, taxes, benefits, or unemployment insurance.
Before using contractors extensively, businesses should understand the requirements that apply to their particular workforce.
Protect Confidential and Proprietary Information
A company’s most valuable assets are not always physical. Customer lists, pricing strategies, software, product designs, marketing plans, and internal processes can all have significant commercial value.
Establish Clear Confidentiality Rules
Businesses should consider how sensitive information is collected, stored, shared, and eventually returned or destroyed.
Depending on the circumstances, confidentiality agreements can establish obligations for employees, contractors, vendors, and other parties who receive proprietary information.
Clear policies can also help employees understand what information should not be shared outside the company.
Review Intellectual Property Ownership
Businesses frequently rely on content, logos, software, photographs, designs, written materials, and other intellectual property.
Determine Who Owns Work Created for the Company
This issue can become complicated when freelancers, contractors, marketing agencies, developers, or other outside professionals create materials for a business.
A written agreement should clearly address ownership and permitted use rather than relying solely on assumptions about who paid for the work.
Business owners should also consider whether important trademarks, copyrights, or other intellectual property require additional protection.
Keep Up With Registrations and Compliance Requirements
Legal risk can arise from failing to maintain required registrations, licenses, filings, or disclosures.
Georgia’s Department of Revenue explains that businesses may need to register for one or more state tax types and obtain applicable permits or licenses.
Industry Requirements Can Differ
Not every business faces the same regulatory obligations. Certain industries in Georgia have specific filing, disclosure, licensing, or compliance requirements. The Georgia Attorney General’s Consumer Protection Division identifies several industries with additional requirements under state law.
Business owners should therefore avoid assuming that compliance requirements for one company automatically apply to another.
Review Customer-Facing Practices
Legal risk can also arise from how a company advertises and sells its products or services.
Georgia’s Fair Business Practices Act addresses unfair or deceptive practices involving trade and commerce, and the Georgia Attorney General’s Consumer Protection Division enforces provisions of that law.
Check Advertising and Promotional Claims
Businesses should make sure their advertising accurately represents what customers will receive.
Pay particular attention to:
- Pricing claims
- Discounts
- Guarantees
- Product descriptions
- Service promises
- Testimonials
- Subscription terms
- Cancellation policies
A marketing statement that sounds harmless can create problems if customers interpret it as a specific promise that the business cannot support.
Understand Business Insurance
Insurance can provide financial protection against certain risks, but coverage varies significantly between policies.
Consider the Risks Specific to the Company
Depending on the business, relevant coverage may include:
- General liability insurance
- Professional liability insurance
- Commercial property insurance
- Workers’ compensation
- Commercial auto insurance
- Product liability insurance
- Cyber liability coverage
Insurance should be reviewed periodically as the business grows. A company that adds employees, locations, vehicles, products, or services may have different risks than it did when its original policy was purchased.
Have a Strategy for Disputes
Even careful businesses can encounter disagreements with customers, employees, contractors, suppliers, or competitors.
Preserve Relevant Records
When a dispute develops, avoid deleting emails, contracts, invoices, messages, photographs, or other documents related to the matter.
A well-organized record can make it easier to establish what happened and what the parties originally agreed to.
Consider Resolution Options
Not every disagreement needs to become a lawsuit. Depending on the circumstances, negotiation, mediation, arbitration, or other forms of dispute resolution may be available.
The contract itself may specify which process must be followed.
The Georgia Attorney General’s Consumer Protection Division recommends that businesses and individuals consider private legal counsel when a dispute cannot otherwise be resolved and notes that an attorney can explain legal rights, prepare documents, and represent a party in court.
Do Not Assume a Signed Contract Can Always Be Canceled
Business owners sometimes believe that there is automatically a short period after signing a contract during which they can change their minds.
That is not generally true.
The Georgia Attorney General’s Consumer Protection Division explains that only certain limited types of contracts qualify for a three-business-day cancellation period, and several exceptions apply.
Review Before Signing Rather Than Relying on Cancellation
Instead of assuming a contract can be canceled later, examine its terms before agreeing to it.
Pay particular attention to:
- Contract length
- Renewal provisions
- Cancellation rights
- Notice requirements
- Early termination fees
- Personal guarantees
- Liability provisions
Understanding these terms in advance can prevent an unpleasant surprise after the agreement has already been signed.
Know When to Seek Professional Assistance
Business owners do not need to wait until they receive a lawsuit to obtain legal advice.
If you need guidance from a business attorney, professional counsel can be useful when evaluating a new business arrangement, reviewing important contracts, addressing employment concerns, protecting intellectual property, or responding to an emerging dispute.
Situations That May Justify Legal Guidance
Consider obtaining professional advice when:
The Georgia Attorney General’s Consumer Protection Division also advises people seeking private counsel to consider an attorney’s experience in the relevant area of law and to ask about fees, responsibilities, and expected procedures before beginning the engagement.
Make Legal Reviews Part of Business Planning
Legal planning should be an ongoing part of managing a growing company rather than a reaction to problems.
A business that periodically reviews its contracts, employment practices, insurance, registrations, intellectual property, customer-facing policies, and dispute procedures is better positioned to identify potential weaknesses before they become major obstacles.
As the company’s operations change, its legal needs can change as well. Periodic professional review can help ensure that the company’s legal arrangements continue to reflect how the business actually operates and the risks it faces.
How Business Owners Can Reduce Legal Risks as Their Companies Grow